About us

COTTON INNERWEAR AND NIGHTWEAR SPECIALISTS

Haritex is a leading manufacturer of premium cotton innerwear and nightwear based in Tirupur, Tamil Nadu. We are a reputed manufacturer of women’s essentials, specializing in skin-friendly fabrics, high-durability stitching, and consistent sizing. Our range includes high-quality brassieres, panties, camisoles, and comfort-focused nightwear designed for the modern Indian woman.

We have gained a strong foothold in the textile market through our commitment to quality and comfort. Our products are available at competitive wholesale prices, and we ensure timely delivery to retailers and distributors across India once an order is confirmed.

With years of expertise in the Tirupur garment industry, our team of professionals works tirelessly to ensure that every garment meets international standards. All our products are manufactured using 100% quality combed cotton, making them breathable and long-lasting for daily wear.

OUR BRANDS: JOTHIKA, ISTAA & YATHRA

Haritex products are marketed under three distinct brands, each tailored to meet specific customer needs while maintaining our core promise of value and quality. Whether for home comfort or daily wear, our brands offer a variety of styles, colors, and textures.

JOTHIKA: Focused on traditional comfort and everyday reliability. It is a popular choice for those seeking classic fits and long-lasting durability.
ISTAA: Our contemporary line featuring modern silhouettes and premium finishes, designed for the fashion-conscious woman.
YATHRA: A value-driven brand that provides high-quality essentials at highly affordable prices without compromising on fabric integrity.

The main advantages of choosing Haritex brands are their superior fit and fabric softness. Our garments are designed to maintain their shape and color even after repeated washes, making them an excellent choice for both urban and rural markets. We utilize advanced manufacturing techniques to ensure seamless finishes that prevent skin irritation, providing 24/7 comfort for our users.

COMPANY HISTORY

1998

Humble Beginnings

Haritex started as a small-scale manufacturing unit in Tirupur with a vision to provide affordable, high-quality innerwear. By focusing on the local market first, we established a reputation for using the finest cotton yarn available in the region.

2008

Brand Expansion

After a decade of consistent growth, we launched our flagship brands—Jothika and Yathra. This move allowed us to segment our products and reach a wider demographic of wholesalers across South India.

2015

Modernized Infrastructure

To meet increasing demand, we moved to a larger facility in M.G.R. Nagar, integrating modern stitching machinery and quality-check protocols to ensure zero-defect production.

2023

Pan-India Presence

Today, Haritex is a trusted name nationwide. With the introduction of the ISTAA premium line, we have expanded our distribution network to reach major retail hubs across Northern and Western India.

COTTON INNERWEAR AND NIGHTWEAR SPECIALISTS

OUR BRANDS: JOTHIKA, ISTAA & YATHRA

COMPANY HISTORY

Humble Beginnings

Brand Expansion

Modernized Infrastructure

Pan-India Presence

EXPERIENCED TEAM

Mark Teran

Steve Chemici

John Leader